Introducing Ferns - a groundbreaking flower shop and café concept in Abu Dhabi that redefines the boundaries of design innovation. Crafted with a vision to embrace contemporary aesthetics, industrial charm, and the allure of nature-inspired elements, Ferns presents a captivating narrative in interior design. Ferns combines thoughtful design elements and alluring flower arrangements to craft an unconventional, charming ambiance that sparks joy and creativity, setting a new standard for design excellence in Abu Dhabi.
Ferns embarked on a creative journey with ELE Interior to create a truly unique space that seamlessly blends the world of floral artistry with a minimalist café experience. The project was envisioned to embrace an array of design concepts, from funky and contemporary to unexpected, eclectic, and industrial - all coalescing into a harmonious and inspiring ambiance.
Upon stepping into Ferns, visitors are immediately transported into a world where vibrancy and elegance coexist in perfect harmony. The interior design exudes a funky vibe with its eclectic furniture and carefully curated pops of color, reflecting the shop's dynamic branding. Nature's organic shapes find their place alongside the clean lines of the display staircase and shelving, creating an intriguing visual contrast. The space boasts striking features such as stained glass windows, glass block café counters, and elegant hanging glass pendant lights, adding sophistication and edge.
The execution of the Ferns project was a remarkable feat, as the ELE Interior design team flawlessly transformed the conceptual vision into reality within a mere three-month timeframe. Attention to detail was vital in ensuring the seamless integration of industrial materials such as micro-cement and concrete finishes, exuding a raw and inviting ambience throughout the shop and café.
The café area is a testament to minimalistic charm, with clean lines and functional furniture pieces taking centre stage. A matte-finished concrete countertop adds to the industrial look, while the colourful floral arrangements on each table bring warmth and liveliness to the space.
One of the project's unique features was the collaboration with Home Figures, renowned for their bespoke and funky furniture. This partnership struck the perfect balance between style and functionality, enriching the overall design narrative.
Technical elements such as glass blocks for the café's base coffee counter and micro-cement for flooring and walls further accentuated the industrial aesthetic, while mosaic tiles in epoxy resin added artistic flair.
Ferns, spanning 107 square meters, comprises one main shop space and a back-of-house area. The thoughtful design elements and captivating flower arrangements combine to create an unconventional yet charming ambience that sparks joy and creativity.
ELE Interior's design narrative for Ferns showcases a profound appreciation for the interplay of nature-inspired beauty and contemporary design concepts. This innovative flower shop and café concept not only revolutionises the retail and dining experience but also sets a new standard for design creativity in Abu Dhabi.
Ferns is now open to the public, inviting visitors to explore and immerse themselves in an enchanting space in Abu Dhabi. Whether you are a floral enthusiast, a café lover, or an architecture and design enthusiast, Ferns promises a truly exceptional experience that redefines the essence of contemporary interior design.
Team:
Interior Design: ELE Interior
Contractor: Art Domain INTERIORS
Designers: Fayez Fares, Sarah Fadel, Ruth Solomon
Materials Used:
Bespoke furniture from Home Figures
Micro-cement, Glass blocks and mosaic tiles in epoxy resin
Glass blocks for the base coffee counter and micro-cement used for flooring and walls.
