Garderoba Concept Store

Garderoba Concept Store

Architect
BIRO
Location
Martićeva ulica 17, Zagreb, Croatia | View Map
Project Year
2017
Category
Shops

Garderoba Concept Store

BIRO as Architects

The oversized dressing rooms in pastel shades with coordinated monochromatic furniture set the tone for the atmosphere of the Garderoba concept store. The interior is conceived in line with the philosophy of slow-shopping: a leisurely, relaxed and unrushed shopping experience. The three wardrobes have been transformed into spatial attractions with extended surface areas and enlarged furniture. Their soft forms, color scheme and material quality are in contrast to the minimalist neutral foundation of the space - the floor and high wall base feature a concrete coating, and the walls are painted white. Each dressing room has its own chromatic theme (soft shades of yellow, pink and green) that defines the various elements within it, giving each dressing room a distinctive character. The overlapping lines of the curtains allow for the dressing rooms to be customized depending on the way they are used: a smaller size for individual use and a larger size for a more spacious or group use. The flexible hanger system extends throughout the entire space, allowing for the space to be organized differently for different scenarios of use and events. Considering that each new collection and season brings a different character, the space can be customized to the requirements of each. For each dressing room, Grupa designed the furniture in line with one of the three thematic color schemes. Almost all of the furniture was designed custom for the project - ottomans, side tables, freestanding mirrors, an upholstered bench and two chandeliers.

Project Credits
Architects
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