Pulitzer Amsterdam

Pulitzer Amsterdam

Lore Group
Prinsengracht 323, Amsterdam, Netherlands | View Map
Project Year

Pulitzer Amsterdam

Lore Group as Architects

The new classic Pulitzer Amsterdam has been revealed after an extensive restoration of almost 1.5 years. On 15th August 2016, the iconic 49-year old hotel has celebrated its Grand Opening, the completion of a quintessentially Dutch redesign across the hotel’s labyrinth of 25 Golden Age canal houses.


The re-opening this summer of Pulitzer Amsterdam’s Prinsengracht canal side of the hotel will see the unveiling of areas including the main entrance and lobby, the inner gardens, a two-storey gym, as well as 225 guestrooms and suites.


An impressive new entrance, the first new building since the canals received UNESCO status, will welcome guests in style, guiding them into the eccentric yet luxurious lobby, furnished with vintage Persian rugs, antique furniture and a collection of historic and contemporary artwork. Adjacent to the lobby, a flower shop greets visitors with a colourful display providing a nod to Dutch culture, and a library showcases Pulitzer Prize winning books, hinting to the history of the hotel. 


The jewel in the crown is the inner gardens - occupying an unexpectedly large and serene hideaway nestled at the centre of the hotel. Under the lead of Creative Director, Jacu Strauss, a casual park-like feel within the space has been created. A flexible area for guests and visitors to relax, work or socialise amongst seasonal plants and playful sculptures. 

Spanning areas of the lobby and the garden is Pause at Pulitzer, the hotel’s inviting café which serves drinks and light dishes throughout the day.


A total of 225 guestrooms and suites will balance Amsterdam’s rich past and contemporary present in an eclectic mix of finishes, designs and elements which complement each room’s individual charm. Each room provides free wifi, a vintage telephone, Le Labo amenities, a custom-made minibar with cocktail mixing facilities and a bike repair set to complete the experience of the Dutch capital.


Four exceptional Collector’s Suites are inspired by the narrative of elaborate characters who may have lived in the buildings throughout the years; from a compulsive art devotee to an eccentric book lover; a music composer and a grand antique collector. Quirky features include a dramatic floor-to-ceiling archway of books, a wall of trumpets, and a large painting depicting a modern scenario of The Last Supper. Each has a private entrance and stunning views of the canals. Meanwhile, the beautifully romantic Pulitzer’s Suite, with its freestanding grand bath tub, super king size bed and views over the gardens, is ideal for those staying with a loved one. 


Formerly a senior designer at Tom Dixon’s Design Research Studio, Strauss has worked with a highly skilled team to painstakingly deconstruct the heritage of the canal houses and bring new light to their best kept secrets. From trade merchants to flamboyant Dutch aristocrats, past inhabitants of the canal houses have inspired the rich character of the hotel to invite guests to explore and discover. Eclectic yet elegant, the understated new look blends original and historic features with luxurious modern-day elements.


Pulitzer Amsterdam’s restaurant, Jansz., demonstrates the hotel’s deep passion for elegant culinary craftsmanship. The kitchen brigade has used an old-fashioned, quality-loving approach to create a menu of beautifully crafted modern classics that respect the simplicity of quality produce and ingredients. Next door, Pulitzer’s Bar is a classic and chic hotel bar with sumptuous furnishings and a rich and intimate atmosphere. The cocktail menu offers drinks that are classic in element and style, but modern in execution.


Pulitzer Amsterdam is located in one of the chicest neighbourhoods of the Dutch capital’s city centre, a UNESCO World Heritage Site. Within easy reach is the Rijksmuseum, Stedelijk Museum, the Van Gogh Museum and The Anne Frank House. The fashionable Nine Streets, the quaint shops of Jordaan, the flower market and the Royal Palace are also a short distance away. 

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