Rio Bravo Tailor Shop
JAIME NAVARRO
Product Spec Sheet

ElementBrandProduct Name
furniture fittingsBlum Austria
PaintComex
Vinimex
DrywallUSG Corporation
Lighting accessoriesBTicino
FlooringCasa Mia
LightingIlumileds

Product Spec Sheet
furniture fittings
Paint
Vinimex by Comex
Drywall
Lighting accessories
by BTicino
Flooring
Lighting

RIO BRAVO TAILOR SHOP

PAIR as Interior Design

Río Bravo is a haute couture, shirt, fabric and accessories store for men with more than four decades in the market; a family business that has stood out for offering the best fabrics and the highest clothing in the country. Its personalized designs and quality in materials and workmanship are recognized worldwide; for this reason they are representatives of the most exclusive brands of fabrics and cashmere such as Dormeuil, Zignone and Holland and Sherry. Its headquarters located on Calle de Hamburgo, in the Juárez neighborhood, became a symbol of elegance and sophistication over the years. However, recently they had to move the small tailor shop to a larger space just a few blocks from their place of origin. Such change served to carry out an architectural project based on the principles of good tailoring and elegance that characterize Río Bravo.

photo_credit JAIME NAVARRO
JAIME NAVARRO

The original headquarters had a very particular atmosphere in which the warmth of its wooden finishes was combined with large showcases saturated with clothes and fabrics. The small scale of the premises made the user feel in an exclusive and cozy space. When moving to a space of a considerably larger scale, the challenge would be trying to retain that sense of refinement and welcome that the previous store possessed. For the same reason, it was sought that the chromatic range of the premises, as well as its lighting, would create this sensation of comfort despite the new scale.

photo_credit JAIME NAVARRO
JAIME NAVARRO

The materials were carefully chosen since the architecture had to follow the distinguished line of the garments that are exhibited there. The combination of wood, marble, gold accents and textile boards create an elegant and masculine space that aims to imitate the timelessness of the haute couture.

photo_credit JAIME NAVARRO
JAIME NAVARRO

The counters are blocks of travertine marble in its natural finish, so basic that they serve as perfect canvases for the display and selection of the most prestigious fabrics in the world. A chandelier with five brushed gold lamps adorns the panorama of the tailor shop like a geometric mobile, just as accessories complement good dress.

photo_credit JAIME NAVARRO
JAIME NAVARRO

A sober style and a subtle combination of punctual and indirect lighting were sought, not only to create an atmosphere, but also to generate a unique shopping experience for the user. The geometry of the premises seeks to be elemental in its forms, composed of the intersection of a series of rectangular prisms and cylinders, whose surface changes are accentuated by the different materials that compose them.

Caption
Caption

Read story in Español

Project Credits
Interior Design
Interior Design
Products used in this project
Project Spotlight
Product Spotlight
News
Austin Maynard Architects designs a “pretty” wellness-enhancing home in Melbourne
12 Apr 2024 News
Austin Maynard Architects designs a “pretty” wellness-enhancing home in Melbourne

Australian architectural studio Austin Maynard Architects recently completed a new two-story house i... More

Ædifica completes residential development in Montreal emphasizing densification, sustainability, and quality of life
11 Apr 2024 News
Ædifica completes residential development in Montreal emphasizing densification, sustainability, and quality of life

Montreal-based architectural practice Ædifica has completed Cité Angus II, the second p... More

Knox Bhavan reimagines challenging London brownfield site as contemporary low-carbon home
10 Apr 2024 News
Knox Bhavan reimagines challenging London brownfield site as contemporary low-carbon home

London-based architectural practice Knox Bhavan designed Threefold House, a new residential property... More

Tokyo Kabukicho Tower appears like a giant animated water fountain
10 Apr 2024 News
Tokyo Kabukicho Tower appears like a giant animated water fountain

Tokyo-based Yuko Nagayama & Associates designed the expansive facade of Tokyo Kabukicho Tower, a... More

Introducing Partner Vondom
10 Apr 2024 Partner News
Introducing Partner Vondom

Vondom is a leading company in designing, manufacturing, and commercializing avant-garde indoor and... More

Silt Middelkerke is a new architectural landmark on the Belgian coast
9 Apr 2024 News
Silt Middelkerke is a new architectural landmark on the Belgian coast

Middelkerke, a municipality in West Flanders, Belgium, has an eye-catching new venue and public spac... More

Mario Cucinella Architects completes sustainable Smart Factory in Brazil with distinctive roof and impressive funnel
8 Apr 2024 News
Mario Cucinella Architects completes sustainable Smart Factory in Brazil with distinctive roof and impressive funnel

Italian architecture and design practice Mario Cucinella Architects (MCA) has completed a forward-lo... More

Introducing Partner OpenAire
8 Apr 2024 Partner News
Introducing Partner OpenAire

OpenAire is a leading designer, manufacturer, and installer of retractable aluminum roof enclosures... More