Known for pushing the boundaries of urban living, ODA, under the guidance of founding principal Eran Chen, has built a reputation on creating architecture that is porous, contextual, and deeply human. Their commitment to high-quality design is rooted in a contextual approach to each site, ensuring that every project responds to its neighborhood and contributes meaningfully to urban life. Their work consistently asks how buildings can open themselves to the city, invite nature inside, and foster community life.
Lorimer House and the Copper Lofts bring this philosophy to East Williamsburg’s Broadway Triangle. As part of the larger 555 Broadway development, the project introduces a mix of affordable and free-market housing, with 30% of the units designated as affordable, reinforcing the idea that strong architectural design should be accessible across income levels. The two buildings, a 270-unit tower and a boutique collection of 66 homes, are connected by an elevated bridge that unifies the site and establishes a striking new anchor for the neighborhood. ODA approached the design with careful consideration of the surrounding context, shaping the architecture to reflect the character and fabric of the area. The project introduces a layered façade defined by its interplay of massing and materiality. The rounded corners soften the geometry of the triangular site, while the light gray brickwork is carefully articulated with horizontal bands and vertical piers to create a rhythm unique to the area.
Three landscaped courtyards can be found in the center of the block, while at the street level, planters and setbacks bring greenery into the pedestrian realm, continuing ODA’s effort to dissolve barriers between the built environment and the city. Interiors by Durukan Design extend this approach with a palette of terracotta, sage, and beige, creating warm and livable spaces that flow into outdoor gardens and terraces. Residents also have access to more than 40,000 square feet of amenities, from coworking lounges and fitness spaces to rooftop terraces with sweeping views of Manhattan.
At its core, the project is a built expression of ODA’s belief that design should expand the public realm, encourage connection, and enrich life. Through 555 Broadway, ODA demonstrates how thoughtful, high-quality design and a contextual architectural approach can support equitable housing in New York City. By weaving together materiality, landscape, and livable design, Lorimer House and the Copper Lofts exemplify ODA’s approach to enriching urban living and reimagining the possibilities of residential development in New York City.
