Project name: MERE
Architects: Anton Lysko, Anastasia Zaytseva
Project location: Pokrovka st. 8
Moscow, 101000, Russian Federation
Photo: Polina Poludkina
Stylist: Asya Rzhevskaya
Completion Year: 2024
Area: 200 sqm
MERÉ, translated from Latin, means pure, perfect, real. When creating this project, we wanted to convey exactly this meaning. In the interior, we used only monochrome colors: white walls, a gray floor, and black rails that create rhythm within the space, unifying the entire composition.
Upon entering the boutique, the first room features a large podium that breaks the geometry of the long, narrow space, visually inviting visitors to walk along it and explore the entire area. In everyday use, the podium serves as a display for clothing and accessories, while during events it becomes a stage for fashion shows and presentations of the brand’s new collections. It also attracts influencers and visitors for content creation and photography. Above the podium, a line of mirrors runs parallel to its axis, allowing visitors to shoot content reminiscent of the cover style from the film Eternal Sunshine of the Spotless Mind.
The passage to the second hall is framed by a large metal portal. The theme of the podium continues with a light line on the ceiling, slicing through a stainless steel cube where the fitting rooms are located. The line ends with a mirror on the wall, making the space feel more voluminous and light. Inside the fitting rooms, abstract bas-reliefs adorn the walls. The volumetric and complex wall forms create a striking contrast with the main space.
Even the service room, usually left unnoticed, is highlighted with a ceiling screen. Photos and videos taken there look extremely futuristic.