Aerial Direct are a leading independent telecoms provider and the largest Direct Business Partner of O2 in the UK with over 115,000 customers. Aerial Direct chose to partner with Spectrum Workplace on a complete design and build exercise for their new Headquarters in Fareham, Hampshire.
THE PROJECT
Aerial Direct are a leading independent telecoms provider and the largest Direct Business Partner of O2 in the UK with over 115,000 customers. Following rapid expansion Aerial Direct had outgrown their premises in Gosport, Hampshire and needed to move to facilitate their business growth plans and to demonstrate their status as an industry leader.
Aerial Direct secured a 26,000 square foot office space in Fareham, Hampshire. The site was the ideal size to accommodate their ambitious expansion plans.
The new site had to accommodate their contact centre function whilst also creating a high-end feel for hosting clients from across the UK. A key requirement was a state of the art demo suite to showcase the latest products on the market.
They also wanted to have a workplace that set them apart from any other employer in their industry to attract and retain the best talent.
WHY SPECTRUM?
Aerial Direct chose to partner with Spectrum Workplace on a complete design and build exercise for their new Headquarters in Fareham, Hampshire. Aerial Direct decided use Spectrum for the project as they had a great team, they understood their requirements and were based locally on the South Coast.
Being very busy with their day to day duties of running a thriving business, the directors at Aerial Direct were extremely impressed with Spectrum’s ability to provide a fully managed design and build package. This meant they could focus on running their business whilst Spectrum took care of the project.
DESIGN BRIEF
Spectrum’s in-house design team were tasked with expanding the existing brand colours and creating an elevated, timeless palette with longevity to reflect Aerial Direct’s aspirations for development and growth of the business.
The unusual shape of the building allowed for dedicated wings to be used for different purposes. Aerial Direct wanted to shift away from a traditional office design and incorporate influences from the hospitality industry using luxury hotel design as inspiration.
A key area was the Demo suite which was a completely new concept and needed to be a flexible multi-purpose showpiece space. Another important space for the company was the breakout and staff canteen area which took another complete wing. The whole of the first floor was designed as call-centre space accommodating over 250 operatives.
FURNITURE BRIEF
Being an independent furniture supplier Spectrum has access to a huge variety of products to create the perfect blend that Aerial Direct were looking for.
The Management suite was a chance to add executive furniture and a touch of luxury: the William Hands bespoke Vantage furniturecreated the desired outcome for both the directors suites and meeting rooms, The iconic Herman Miller scissor chairs stand out as feature pieces in the directors suite.
The demo suite was a completely new concept and needed to be a flexible showpiece space with multiple purposes. To achieve this Spectrum incorporated quiet touchdown areas, informal large sweeping sofas, booths for collaborative working and a mixture of open and enclosed meeting spaces alongside a more traditional boardroom allowing for a wide range of furniture including Connection, Naughtone, William Hands and Boss Design.
SUMMARY
Spectrum Workplace project managed and delivered this 26,000 square foot design and build project on time and on budget.
Within the project there is a fantastic mix of luxury and functionality. Key areas created were: A luxury management suite, customer facing demo suite, 3,000 square foot breakout space, training facilities and a contact centre.
Material Used :
1. Flooring – main office areas – Tarkett Desso Grain
2. Flooring – executive areas – Interface Colin’s Cottage
3. Feature ceilings – V-Tec
4. Executive furniture – William Hands - Vantage
5. Executive Seating – Herman Miller – Taper and Scissor
6. Task Seating – Herman Miller - Mirra
7. Glazed partitioning - Lizzanno
