When we, studio karhard®, were commissioned to design the interiors of the new Sony Music headquarters in Berlin, we first established the connections to this historic location. The site on Bülowstraße in Schöneberg is shaped by Berlin's music history from the late 70s to the present day. Many clubs and institutions found their audience here, especially the 80s were style-defining for the music scene in Berlin. Stylistically, the building is shaped by the glamour of the 80s with a lot of steel, glass and glitter, for example in the form of stainless steel mosaics, but also colourful carpets and shiny planters.
In addition to meeting rooms with state of the art media technology, there are music listening rooms in which music can be played on high volume without disturbing any employees working nearby. For video calls, custom designed phone boxes are available. These are fitted with coloured fabrics and an infinity light on the inside. Furthermore, a fully equipped recording studio has been designed for both professional recordings and production options for streaming, podcasts and all other social media applications. To create a cozy and stylish atmosphere on all levels, an individual and unusual furniture selection was made. The choices live up to all kinds of different music genres — just like Sony Music does.
In the many conference rooms, tables made of different materials such as concrete and linoleum were combined with chairs that in turn have been upholstered differently from room to room. The media walls in those meeting spaces were developed to meet modern technology requirements while also being acoustically effective and aesthetically pleasing. The ceiling lights and steles with the corresponding switches were custom-designed and individually manufactured.
Particular attention was paid to special use areas such as The White Room on the 5th floor. The space is open to all employees and provides access to a roof terrace, a jukebox with a white sofa for up to ten people and a rounded bar counter made of stainless steel.
The lobby is situated next to the cafeteria on the ground floor and gives off a gallery-like feel thanks to a wall of white exposed aggregate concrete and a free-standing video column.
The Multifunctional Room was originally intended to accommodate events like press conferences, but now serves as a multi-use space instead. With its wide larch floorboards, white media walls and colour gradient curtains, it is more reminiscent of a yoga studio than a regular press room. The pendant lights designed by Georg Hobelsberger also contribute to the contemplative atmosphere.
The conference centre adjacent to the cafeteria has a futuristic look and consists of two smaller round meeting rooms and one larger square meeting room. Those three rooms are divided by glass construction walls and equipped with technically sophisticated ceilings that combine functions like heating and cooling as well as room acoustics. Based on the layout of a Situation Room, the meeting rooms are furnished with black tables, suspended circular lights and brightly coloured seating.
1. Flooring: ege Carpets in Open Space / Via Terrazzo tiles in kitchens
2. Doors: custommade tempered steel-glass doors by Bran&Co
3. Interior lighting: custommade lamps by Glamox
4. Interior furniture: Jensen Plus tables, Kinnarps chairs, Massproductions, Mobel Copenhagen,
5. Curtains: Kvadrat