Circular is a network for hiring tech talent.
Designed specifically for in-house recruiters within fast-growing tech companies, it is the go-to recruitment network for finding talent. It also works the other way round, providing every recommended candidate with a guaranteed first-class job-seeking experience.
Based on the recommendation effect (each candidate is endorsed by in-house recruiters), its DNA keystone is its community.
The result: a professional, agile and trustable hiring experience.
On their third year of existence, having faced a wide expansion and foreseeing the one to come, they decided to turn their main HQ in Madrid into a statement space.
Their main will was generating a quiet atmosphere that welcomed both their team and network, whilst offering high-quality facilities to best develop their work.
With these requests in mind, we embarked in a co-design process that involved the cofounders and several team members, in regular interviews and checkpoints.
At the same time, Circular was facing a rebranding process. Having developed the main strategy with Ragged Edge, and about to start the implementation with Sensa, it seemed like the perfect moment to showcase their values and personality all over their space.
Having in mind their intention to turn their flat in Madrid into a home, each area was assigned with a house space (‘the workshop’, ‘the greenhouse’, ‘the pantry’, ‘the library’, etc).
Several meeting rooms were built within the flat in order to provide a more appropriate environment for calls and meetings. Also, all new furniture was selected and designed having in mind this comfy and welcoming spirit, whilst keeping in mind their rebellious approach to their field.
Their corporate colour palette was spread over the space, as well as some new wooden finishings, adding character and generating a wrapping vibe. Besides, several artworks were curated, including representative classics matching their identity. Even a brand new set of sculptures was developed by Madrid based artist David Cárdenas in order to best represent them.
Some cheeky features (like a secret bar or a fluor print within a golden baroque frame) were included, showcasing their unconventional approach to settled processes.
After a deep process of spatial strategy, brand translation and detail curatorship, Circular was round and ready to roll and welcome their peers.
Because coherence matters.
